The Sri Lanka Tourism stall was awarded the “Best Decoration Award” at India’s biggest international travel show, OTM- held in Mumbai recently.
Sri Lanka Tourism stall stood elegant at the exhibition, with its décor of water sports, Colombo city, beaches, wild life and festivals of Sri Lanka. Among the crowd of visitors that attracted the stall were the representatives from national tourist organizations, state tour operators, tour & travel agents, and online travel agencies.
Countries such as Russia, Malaysia, Switzerland, China, Egypt, Thailand, Maldives, China, Sweden, and Argentina were among the other international participants at the OTM 2014.
OTM is considered the largest travel trade show in India, connecting the global travel fraternity for more than two decades. OTM is also the only travel show in India with a balanced mix of travel trade, corporate and general visitors. It is the best platform for marketing to the Indian travel trade, MICE segment and tourists. Every year, OTM draws participants from National Tourist Organizations, State Government Tourism Departments, Tour Operators, Travel Agents, Hotel & Resorts, Airlines, Online Travel Agencies and many other segments of the travel and tourism industry.
Sri Lanka Tourism, under the guidance of the Minister of Economic Development, Basil Rajapaksa, successfully launched two mega joint promotional campaigns in India , named as “Get Sri Lankaned” in Bangalore and Mumbai in year 2013 with the aim of increasing the visitors from India. The ‘Get Sri Lankaned’ campaign is scheduled to cross over to the other cities in India namely Delhi, Hyderabad, Cochin and Ahmedabad in the next months of the year 2014.